Healthcare Information Architecture

We architect digital experiences that put patients first

Specialized in restructuring complex healthcare websites into intuitive, user-centered journeys. From 3,000 pages to clarity.

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Strategic IA for Healthcare

We specialize in untangling sprawling hospital and health system websites. Our process reduces cognitive load, eliminates redundancy, and creates clear pathways for patients, caregivers, and community audiences.

Whether you're managing 500 service pages or 1,500 physician profiles, we build information architectures that scale beautifully and serve real human needs.

12+
Healthcare Systems
2.4M
Pages Restructured
68%
Avg. Content Reduction

Recent Healthcare Work

Orthopedic Associates IA Redesign

Orthopedic Associates

Restructured 420 service pages into 6 core patient journeys. Reduced bounce rate by 41% and increased appointment bookings by 29%.

IA Strategy User Research Content Audit
Spine Associates Navigation Architecture

Spine Associates

Designed taxonomy for 890 physician profiles and 200+ condition pages. Created personalized pathways for acute vs. chronic pain patients.

Taxonomy Design Persona Mapping Journey Flows
Eye Surgeon Associates Site Architecture

Eye Surgeon Associates

Consolidated 8 subspecialty microsites into unified IA. Mapped 3 distinct user types with custom navigation patterns for each.

Site Consolidation Multi-Audience IA Navigation Design
Regional Health System IA Overhaul

Regional Health System

Full IA overhaul for 2,800-page hospital network. Reduced core content by 62% through strategic consolidation and standardization.

Enterprise IA Content Strategy Stakeholder Workshops
Wellness Center Navigation

Integrative Wellness Center

Built IA framework for multi-disciplinary practice. Designed separate flows for new patients, existing patients, and wellness seekers.

Multi-Service IA Patient Journeys Wireframing
Healthcare Consulting Brand

Healthcare Consulting Group

Architected thought-leadership platform with 400+ articles. Designed taxonomy around care stages, not clinical departments.

Content Architecture Knowledge Base Search Strategy

Ready to untangle your healthcare website?

Let's talk about your IA challenge. We typically start with a discovery call to understand your content landscape and user needs.

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